I want to revisit a story I told a while back on my podcast, Master Your Mission. It’s about James Dyson, the founder and CEO of Dyson the vacuum cleaner company.
Dyson failed, repeatedly, to build the vacuum cleaner that he dreamed of building and putting on the market—his signature G-Force vacuum cleaner. In fact, he failed 5,126 times.
It was on the 5,127th time that he succeeded at building it. Even after he successfully created his prototype, he was rejected by every manufacturer and distributor in the UK, because they didn’t like his bagless design.
It took him 15 years and almost his entire savings to develop his innovative vacuum cleaner, which is the best selling vacuum cleaner in the US— eventually making him a billionaire. Dyson said that each of the 5,126 failures taught him something new that led to his eventual success.
Now, James Dyson was way more committed to his dream than most of us will ever be. I’d argue...